November 16, 2010

ASOS Shoot Their Models In Their Own Homes

ASOS’s latest campaign has done something interesting- shooting models in their own homes. ASOS got interior photographer Todd Selby to help out. Todd runs a website called The Selby, which features apartments with unique interior decorating from around the world.



These pictures are wonderful! But yeees, like this is really what the models’ homes look like before they were offered to do the shoot. Where are the dirty dishes? The bags of “oregano”? And all the empties from nights of having to listen to the neighbors doing it like walruses with allergies?

I was doing laps in my empty living room before MizzJ paid me a visit, then I was running around like a drunk chihuahua getting couches and tables to make it look like a “normal” living room when she arrived. And I put away that 5 feet shine of Jon Bon Jovi that I decorate with fresh roses and kiss goodnight to, like a normal person. So of course if my place ever get photographed I will renovate the hell out of it before hand to look like I’m a Saudi princess or some douchebag from MTV Cribs.




47 comments:

  1. I checked out the website - what a great find! You can get so much inspiration from it!

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  2. What a great post! I didn't know ASOS did their photo shoots in model's homes. Not a bad concept! I know that Ann Taylor LOFT is using their employees as models. Thanks for sharing

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  3. thanks for the link! all those designs are eye-opening!

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  4. WOW, these are amazing!!!

    XOXO
    J

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  5. Love love love .... its so nice to see that not everything is perfect sometimes :)

    xx
    Rosa

    My Stylish Little Secret

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  6. Nice post! I love the whole idea of doing the shoots like this, definitely more inspirational in my opinion.

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  7. Lol! Yea...I highly doubt their homes looked this good before the cameras started rolling :)

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  8. hey such a cool post and thanks for following Im doing teh same :)

    xoxo,
    Luísa

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  9. i bet models are super dirty! lol.

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  10. Haha, you're right...they should drop in on the models unannounced. That would be more interesting. Speaking of interesting, MizzJ visiting you is much more interesting than models sitting in staged apartments. I hope you two had a nice time.

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  11. I love interiors and sneaking a peek into people's homes. This is a fab post!

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  12. Nice post I love all ur pictures ^^ following <3

    xoxo hitomineko xoxo

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  13. thats totally different and cool!
    i have ordered from the asos site before and they lost my package. argh!

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  14. thats such a good idea! gives us a sense of how models are in their own home.. but not really since they got an interior designer to clean it up for them haha. but still. great idea. and beautiful pictures!

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  15. Nice pictures! Wow.. their homes DO look really nice.

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  16. i love these! they have such a realistic quality to them

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  17. ahhh I love these -- esp the contrast between these very trendy looking models in their homes. Adds an interesting dimension to them ~

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  18. I saw this photo shoot on Song of Style and posted a picture of one model on my blog. LOL I also wonder if they staged stuff.

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  19. i basically almost pee my pants laughing every.single.time i pop over here. you should seriously have a gossip column. "oregano" AHAHAHAHAHA

    and as if they live in these uber coolly cluttered up spaces...sure. right after someone comes over to stage it and apply 17 kilos of makeup for the under eye circles after several nights out with, how shall we say, mary jane?

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  20. nice, this is a great concept! shooting models in their own places. :) im sure those models had to call in friends to help them clean up right before the shoot :P

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  21. Wow! Love the photos. And ASOS, love! THey probably had people clean up after them. HAHA!

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  22. These are interesting photos but I agree, the spaces look too perfect!

    ***** Marie *****
    allthingsmarie.com

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  23. My house would look so strange, I use to take photos in my living room until I more to the bedroom.

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  24. I don't look nearly as cool as those models, and neither does my home in comparison to theirs ;)

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  25. oh wow! these are stunning photos! and I love the concept! somehow it makes me think that supermodels are human, too... :)) I wonder what the Victoria's secret angels' place look like xDD

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  26. It's a neat idea but, yeah, those spaces have totally been styled prior to the shoot.

    xoxo ~ Courtney
    http://sartorialsidelines.blogspot.com

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  27. i wonder if these houses are actually their real homes. bleh.. i let the skeptic get the best of me sometimes.

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  28. I am totally stealing this from you Pop! :-)
    Thanks for the great post!
    Love K

    www.lovekittykatstyle.blogspot.com

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  29. Yeah, my house looks nothing like this. I bet they really worked on them before the shoot. But it's a nice thought, isn't it?

    You ask: "Where are the dirty dishes?" I answer: They don't have any, since models don't eat. Harsh? Maybe. Funny? Not at all. Just sayin'. Man, I should go to bed.

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  30. wow this is interesting! :) Nice photos there..and i loved the interiors what a clean place !! hehehe.. but of course you are right u don't want some pro photographer or the magazine people paying u a visit and your place looked like trash eh? :)

    nice entry hun! take care...

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  31. When I first read the title of your blog on my dashboard, I said WHAT?! That sounds horrible - ghastly!!! And then I read it again and said..."oh" :)

    Everybody seems to live in a loft of some sort...NYC.

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  32. Their apartments are as gorgeous as the models and they have really cool personal touches! xoxoxoxoo

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  33. Great post! x

    Thank you so much, and I had a very nice trip! xx

    - TraN // www.nobodygotsyle.blogspot.com

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  34. This is a really great idea for an editorial, thanks for sharing! xx



    http://topcoatfashionblog.blogspot.com/

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  35. I love models...way better than celebs in my opinion!

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  36. I LOVE the selby..such a great site to indulge my voyeuristic ways. This is a rad idea for an editorial.
    x

    daretounravel.blogspot.com

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  37. Oh puhleeze, there can't be any dirty dishes or origano. You're assuming they're eating? :P They're models. The pics are authentic ;)

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  38. I like this concept! :P
    haha how does your interior look now? :P I'm sure it looks pretty good before too though :P

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  39. love the first one!!xx

    www.zscloset.blogspot.com

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